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How Business Texting Improves Customer Experience for Financial Institutions
What you’ll learn
According to a Gartner Digital report, the average open percentage for text messages is 98%, whereas that figure is only 20% for emails. Today's clients demand seamless, real-time, and personalized engagement from their financial service providers and business text messaging can be a key differentiator.
In this whitepaper, we showcase how to blend personalized text messaging into client engagement strategies in order to build trust and long-term loyalty with customers.
Key takeaways:
- The benefits of using business text messaging in banking
- How to leverage customer data to provide an unparalleled client experience
- How to implement text messaging in your current client engagement strategy
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